Thursday, November 06, 2008

Mu-Barack !




Obama has done it .


Remarkably and brilliantly , he has managed to first outsmart Hillary and then McCain . And like I wrote the last time round , he is a new 'emotion' . Here are some lessons I learnt from him - just watching him , his speeches , his poise and temperament and from reading his book ' Audacity of Hope' .


1. Hope Audaciously - a first time senator , black , muslim middle name , earning less than his wife , an unpaid education loan , two fathers , two mothers , 3 countries of origin , not getting a ticket to the National Democratic convention in Y2K , young and inexperienced . Can a guy like this have a hope in hell of becoming teh most powerful man on earth ?


2. Develop yourself - a Harvard law degree with a teaching assignment , a fantastic oratorial skill , a desire to win ( basketball especially ) , energetic and a spankling clean reputation .How long can you keep a good man down ?


3. Be Smart - the world has changed since the last election . Orkut , Facebook , 3G and Youtube have emerged out of the blue . Demographic sand has shifted . Terror , Fear and Hate are new buzzwords . Fox is the channel to watch . Its a post-american world . Traditional republican belts have been just that - traditional . How about focussing battle on those states and distracting the enemy by making him spend more time at home ?And why would you not have a TV campaign surrounded by a lot of internet , make appearances in Europe and Iraq and hire someone with contrasting and complimentary skills as your VP ? How about a Music video with 60 celebrities on 'Yes , We can ' that gets 11 mn viewers ? How about roping in facebook founder 'Chris Huges ' as an advisor ? How about organizing 4000 parties across the country called ' Unite for Change ' for Hillary voters to convert to Obama after she withdrew ? How about a tactical site called Fightthesmears.com to take care of the attacks by competition ? How about a customised site 'MyBarackObama.com ? How about a contest to collect $1 mn in 1 minute called AnObamaMinute.com in NewYork ? How about sms'es for polling booth addresses ? How about ads on online gaming sites ? How about a widget for the iphone ? And telecalling in spanish ?


4. Go mass : enrol non-voters to widen base and swing support , get money in smaller donations ( $5 to $10 ) and create the biggest war chest in history . How about loaning your competitor ( Hillary ) some money to pay her dues from your war chest ? And making a republican call himself 'broke' due to the amount of money he has .


5. Persist : Heroism is just hanging in for 1 min longer . Just hanging in there gave Obama newer ground to take the battle to - the economic meltdown , the choice of Sarah and the death of his white grandmom one day before polling .

Look what he amassed on the way to victory - $640 mn in funds , 3.1 mn contributors , 100 mn pageviews on Youtube videos , 5 mn volunteers , 2.2 mn fans on facebook , 800,000 on Myspace , 1mn page views on campaign website , 33000 followers on twitters . And despite Hillary getting the largest fundraisers behind her Obama mobilized a larger fund bank from 3 mn people .

He's one hell of a guy . May God bless him . May he run another term .

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